Google not wanting to sell the Nexus One?

Nexus One (Engadget)

 With a long anticipated presser from Google on January 5th alot of you want to think Google will announce the sale of the Nexus One on Google Checkout. Will Google sell the Nexus One? Well, BNET seems to think, “NO”.  They have published a well versed article as to why they think Google will not sell the N1 to the public. 

In the Article they make these points;

Consider the factors in play at the moment:

  • Introduction Date — Although this is the time of year for CES, where many companies announce upcoming new products, many of the announcements are not for products on the verge of shipping, but for those that are still scheduled a few months off. Why? Because we’ve just come through the holiday season, and given that people have been spending their discretionary funds, this is not a traditionally strong time of year to introduce new devices. Yet, Google handed units out to its employees and now Engadget’s got one, so this isn’t something waiting on future production, and signs are that the announcement comes tomorrow.
  • Price — There was speculation aplenty about whether Google would use ads or its own cash flow to subsidize the phone and get people going for it in large numbers. But information leaked to Gizmodo suggested that the company would take a conventional approach to pricing, with an unlocked and unsubsidized unit running over $500 and the one subsidized through T-Mobile about $180. That’s no price to get people to make the decision to move to an Android device as being too good a deal to pass.
  • Business Partners — Google has its own reasons for giving away Android, called getting people locked into its mobile ad platform, because that’s where its future growth lies. But for such a well-branded company to sell its own version of a phone based on its OS is almost like Microsoft selling a PC. It’s the sort of activity that makes equipment manufacturing business partners distrustful and resentful.

The article then goes on to compare the N1 to a “concept car” by auto manufactures  that are, “meant to show off what the manufacturer can do and grab public attention.” and “Google wants to push what its business partners are doing and to create enough buzz about the phone to get more people to adopt its platform”.

All I know, for the sake of all of us in the community lets hope that BNET is wrong and that we will see the N1 produced for the everyday person.

Let us know what you think in the comment section below.


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