While new handsets are always the best thing to see at Mobile World Congress, there’s probably no reason to not be excited about a new logo series being shown off too. That’s what LG is planning on doing, as the company has officially announced and unveiled the new series of logos ahead of their debut at this year’s trade show at the end of the month.
LG says that the new logos are meant to accentuate the slim shape and metallic edges of the new Optimus line of phones, which are set to be unveiled soon. They go on to add that the new logos embody “modern and seamless simplicity, which is the core for LG’s design philosophy for mobile devices.”
You can see the new logos above, and check out the full press release below.
NEW LOGO FOR LG SMARTPHONES DEBUTS AT MWC 2012
LG to Transform Its Optimus Brand Logo with New Design-oriented Handsets
SEOUL, Feb. 17, 2012 – LG Electronics (LG) renews the logo design of its signature mobile phone brand, the Optimus, reflecting the company’s reinforced design leadership. The incumbent Optimus brand was initially introduced two years ago in line with the launch of the LG Optimus Q, LG’s first smartphone.
The new Optimus logo is designed to accentuate the metallic edges and slim shape of the 2012 smartphone line-up unveiled at this year’s Mobile World Congress (MWC). It embodies modern and seamless simplicity, which is the core for LG’s design philosophy for mobile devices.
With the new logo and desired specifications, LG will offer superior smartphones that bring design prestige to users seeking aesthetic beauty on technological devices. Also, the company’s commitment to raise the ante by offering best quality products to consumers will be further reinforced.
Further details regarding and a live demo of the new smartphones with the new logo will be offered at LG Stand (Hall 8) at MWC 2012 from February 27 to March 1.
images via Android Central