LG Unveils New Android Overlay UI For Ice Cream Sandwich Devices

One of the best or worst features of the Android experience is the ability of the manufacturers to customize and tailor their products as they see it. That means placing their own user interface on top of stock Android software to deliver a unique experience to customers. With that in mind, LG sent out a press release this morning announcing Optimus UI 3.0 for Android 3.0, a new software overlay for future Ice Cream Sandwich devices.

LG promises a skin that is unobtrusive and simple to use and judging by the pictures they’ve included, it does look pretty simple. They are including a Quick Memo feature, allowing users to use their finger to quickly take notes which can then be shared via social networks, sent as a text message or emailed.

The update isn’t groundbreaking and LG isn’t under any illusion that it is, promising that it will make for a “faster, simpler and more convenient” user experience. Some other additions to Optimus UI 3.0, a new Voice Shutter feature allowing users to snap photos with voice commands, icon customizer for changing how certain icons look and a download category for extra organization options.

LG will first release the new interface with the LG Optimus LTE II launching this week in Korea and later on the LG Optimus 4X HD arriving in June.

Press Release after the gallery:

New User Interface Makes the LG Smartphone Experience
Faster, Simpler, More Convenient

SEOUL, May 16, 2012 – LG Electronics (LG) is introducing a new User Interface (UI) for its newest Android Ice Cream Sandwich devices, aptly named Optimus UI 3.0. Optimus UI 3.0 brings with it an array of enhanced key features, including Quick Memo™ and unique unlock functions, among other new features and functions aimed at improving LG smartphone experience.

“With smartphone hardware becoming more and more similar, it’s important for manufacturers to differentiate their products from the competition through the user interface,” said Dr. Jong-seok Park, President and CEO of LG Electronics Mobile Communications Company. “Both carriers and customers tell us that they want LG phones to look and feel unique and the UI plays a big part in that. LG is really going to push the boundaries of what is possible in user interfaces starting with Optimus UI 3.0.”

Optimus UI 3.0 is designed with convenience and speed in mind. A powerful memo function called Quick Memo™ enables users to jot notes on the screen using a finger. Quick Memo™ in Optimus UI 3.0 allows users to share their thoughts through social networks, text messages and e-mails more conveniently than ever before.

Other new features include:

– the ability to unlock the phone by dragging anywhere on the screen;
– a new Pattern Lock that allows users to preset the most frequently used function, such as the camera, which automatically opens once the phone is unlocked;
– a simpler version of Optimus UI 3.0 for new smartphone users which organizes the main applications so that they are the easiest to access;
– a new Voice Shutter that allows users to capture photos using only voice commands;
– a special camera feature that enables users to pick up the best shot among multiple images including the moment just before the shutter button is depressed;
– an Icon Customizer that provides an additional level of personalization by allowing users to set their own photos as icons and shortcut images;
– the addition of a Download category to the menu for easier organization.

Optimus UI 3.0 will debut on the LG Optimus LTE II launching this week in Korea, followed by LG Optimus 4X HD in June.

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