Samsung Wants To Sell 200 Million Smartphones This year

On the heels of the Galaxy S III announcement, Samsung’s mobile boss JK Shin has revealed the company’s goal for 2012, and they are aiming high. According to Shin, Samsung hopes to sell 200 million smartphones this year, increasing their global marketshare to somewhere between 23% – 24%, up from 21.1% in 2011. According to MarketWatch, Samsung’s plans include more sub-$150 smartphones and launch a new smartphone running Windows Phone sometime in September.

According to Strategy Analytics, Samsung shipped 44.5 million smartphones in the first quarter, arguably the slowest quarter of the year. It was during this quarter that Samsung overtook Nokia as the worlds largest handset maker, a title Nokia held for 14 years.

Furthermore, Shin also noted that the Galaxy S III includes various software and design changes that will help it avoid becoming a target in another patent case. With Samsung’s lofty goals in mind, we have high hopes they will bring the Galaxy S III to as many carriers in the US as possible.


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