Kindle Fire Sales Forecast Slashed As Nexus 7 Debuts

Individuals that purchased the Nexus 7 have started receiving their orders and the popularity of Google’s foray into the 7″ tablet market is being well received by everyone.  This can easily spell bad news for Amazon and their Kindle line of products.  In fact, Cowen analyst Kevin Kopelman, has lower his revenue forecast for Amazon as well as the sales numbers for the Kindle e-reader and Kindle Fire.

Kopelman has lowered his sales figure for the Kindle Fire from the full-year total of 14 million down to 12 million units sold.  He also believes that the Kindle e-reader’s growth will slow this year and he is predicting only a 3% growth for 2012 instead of his prediction of 30%, calling that number “unrealistic.”  However, Kopelman still believes that the Amazon will sell 16.3 million units this year which is up from the 15.9 million units sold in 2011.

Kopelman has also lowered revenue expectations 2% this year and 3% next year based on a weakening euro and reduced sales of the Kindle Fire and Kindle e-readers.

Tell us your thoughts.  Do you believe that the Nexus 7 will dramatically impact sales of the Kindle Fire tablet and Kindle e-reader?


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