By all accounts, the introduction of the Optimus G and Nexus 4 has given LG a reinvigorated spirit as they take out an ad in the Wall Street Journal poking fun at some of their rivals. The full-page ad states unequivocally “We Make Phones Not War,” in very large print with a paragraph underneath that highlights LG’s commitment to innovation through collaboration.
The ad itself focuses on the LG Optimus G and its True HD IPS Plus display, LG’s role in the development of 4G LTE technology and their collaboration with Qualcomm to add the Snapdragon S4 Pro processor to the Optimus G.
“From these innovations, the Optimus G was born: a simply smarter phone that brings you a fuller and richer experience. Expect more amazing things from us, because we believe that working together achieves greatness, not just for us but for the industry as a whole, and most importantly, for you.”
With the Optimus G and Nexus 4 now on the market, LG’s well-thought ad certainly makes us excited for what they will release next year. Your move Apple, Samsung, Google, Motorola, Nokia, HTC.