59% Of All Android Tablet Usage Comes From The U.S.

Amazon Kindle Fire HD 7

Research from an app analytics company called Localytics says that 59% of all Android tablet usage comes from the United States. Localytics’s statistics are based on the usage of apps that have Localytics’s analysis and marketing data included with them. That amounts to 500 million+ unique Android devices that run its software.

Localytics breaks down the number even further saying that the Kindle Fire line-up accounts for 33% of Android tablet usage in America, with the Nook tablets following in at a far second, and the Samsung Galaxy Tab and Nexus 7 following closely behind.

Amazon’s Kindle Fire and Kindle Fire HD are offered at a very competitive and affordable price point, so it’s no surprise that those tablets are the ones dominating the Android tablet game in the U.S. What’s also impressive is how successful the Kindle Fire product line is doing while only primarily being available in the U.S. and the UK.

Outside of the U.S however, the Android tablet market is dominated by Samsung’s Galaxy Tab line-up. Daniel Ruby, Director of Online Marketing for Localytics, says that Samsung’s Galaxy Tab line-up accounts for 76% of all Android tablet usage outside of the US market. The Nexus 7 accounts for 15%, and the Kindle Fire line-up accounts only for 9%.

Amazon just started rolling out its Kindle Fire tablets to other markets at the end of 2012, so in the near future, we’ll probably see the Kindle Fire line-up taking control of the entire Android tablet game.

59 Percent Of All Android Tablet Usage Comes From The U.S.

Tech Crunch


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